Marketing for Authors – With Meghan Weyerbacher

I met Meghan Weyerbacher in a writing-related group and was instantly impressed with her energy and enthusiasm for others. She interviewed me on her blog and wrote an endorsement for the movie. Then when she found out we were doing movie screenings, she invites us to come to her church. Getting to meet her in…

Film Festival Advice From a Filmmaker’s Perspective

In the years that we've participated in film festivals, we've watched as many events have come and gone by the wayside. It's exciting to see new festivals pop up, but I worry that they won't be able to sustain themselves over the long haul. So it was exciting when Mark Den Blyker, director of Hollywood Divine…

Marketing for Authors – With Tessa Emily Hall

I first met Tessa Emily Hall when she was an actress in our movie Providence. As we spent time together, I discovered not only was she a talented actress, but also a very accomplished writer. I've enjoyed watching her career flourish as she's toured the Southeast teaching writing and promoting her books. I look forward…

How to Make the Most of Film Festivals

Last month I shared why filmmakers need film festivals. Now I'd like to talk about how to make the most of your festival experience. First, you have to be selective about which festivals you submit to. It's easy to get caught up in festival fever and submit indiscriminately, but if you're not careful, you're just…

Marketing for Movies at Great Lakes Christian Film Festival

I've been so busy marketing our movie, I realized I'd forgotten to post. LOL! I'm excited to be teaching Marketing for Movies at the Great Lakes Christian Film Festival in Buffalo, New York this weekend. I'll be teaching fellow filmmakers how to brand and market their movies from the beginning using free and cheap tips…

Why Filmmakers Need Film Festivals

Kingdomwood Christian Film Festival

If you've got a big budget movie with stars and studio backing, film festivals are probably a waste of your time. But if you're a small indie film struggling to get noticed, film festivals can be the ticket to getting the attention and validation you need. When we made The Good Book, we were in…

Marketing for Authors – With Caroline George

The first time I met Caroline George, I knew she was destined for greatness. The more I get to know her and see all that she's accomplishing at such a young age, the more excited I get to see what all she has in store for her future. Caroline is not only the author of…

Why You Need a Website For Your Movie

Facebook is a wonderful thing. It's free and it's easy, and anyone can create a Facebook page for their business or movie. Instagram is a great way to show off screenshots, behind the scenes photos, and even short video clips. Twitter allows you to connect with folks in a whole new way. IMDb is a…

How to Brand Yourself When You’re Just Getting Started

As a teenager, I loved to read self-help books. I remember reading the advice to dress for the position you want, not the position you have. At the time I was working retail, and I'm pretty sure the managers didn't dress any differently than the cashiers, but I stored away that information and put it…

Why Branding Matters

When we were filming The Good Book and Providence, the term Mise-en-scene came up a lot. It's a film term that means "everything the camera sees" and since we were telling stories visually, it was critical that everything on screen was there for a reason. Every detail from location choice to costumes and props was…

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